Recent Canadian Whisky Articles

Both Sides of the Border Are Bleeding: How the U.S.-Canada Alcohol Trade War Became Everybody's Problem When Canadian liquor store workers began physically pulling bottles of Kentucky bourbon, Tennessee whiskey, and American wine from government-run shelves in the spring of 2025, it made for strik

Canadian Whisky Is Losing the American Market — And a Trade War Is Only Part of the Story The numbers trickling out of America's government-controlled liquor markets tell a story that no amount of marketing can paper over. For the 12 months ending July 2026, Canadian whisky sales in US control sta

Crown Royal's "Bring It" Campaign Puts a Niagara Country Artist at the Center of a Major Whisky Push When Crown Royal decides to launch a new brand platform, it goes big. The Diageo-owned Canadian whisky giant did exactly that this summer, unveiling "Bring It" — a sweeping national campaign built

Crown Royal's Amherstburg Plant Finally Finds a Buyer — But the Full Story Is Messier Than the Press Release After months of political theater, union grief, border-town anxiety, and a whisky bottle theatrically poured out on live television, the Crown Royal bottling facility in Amherstburg, Ontari

North of Kentucky: How Canadian Craft Distillers Stepped Into America's Bourbon Shadow For the better part of a decade, Kentucky bourbon ruled the back bars of Canada from Vancouver to Halifax. Its arrival was no accident — aggressive marketing, an ever-expanding range of premium expressions, and